Client
GIQUE Fitness
Project Requirements
Brand Identity
Product Design
GIQUE Fitness
Project Requirements
Brand Identity
Product Design
The Project
I developed and updated the branding and identity for GIQUE Fitness (pronounced "geek"), a fitness brand that merges geek culture with health and wellbeing. The project involved updating the logo, brand guidelines, patterns, icons, and mockups for various branded products. The goal was to create a unique, empowering visual identity that resonates with the geek and fitness communities.
I developed and updated the branding and identity for GIQUE Fitness (pronounced "geek"), a fitness brand that merges geek culture with health and wellbeing. The project involved updating the logo, brand guidelines, patterns, icons, and mockups for various branded products. The goal was to create a unique, empowering visual identity that resonates with the geek and fitness communities.
